Written By: Karen Deis and ApartmentToolKit.com.
"It was the best of times - it was the worst of times."
The opening sentence in The Tale of Two Cities pretty much sums up what is happening in the real estate and mortgage industry today...EXCEPT when it comes to working with first-time homebuyers.
It IS the best of times! Every "weather condition" in the real estate universe has lined up in perfect symmetry to create the perfect storm for FTHB. Here's what's happened and why you need to get the word out to your client database, the press, apartment dwellers. Included is content for your FTHB seminars.