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Corny, Clever or Cool? 7 Low-Tech Marketing Ideas

How to Cut Thru the Clutter Using Low-Tech, Low-Cost Marketing!


Written By: Karen Deis

Marketing is about getting noticed. About being different. About building a brand.

It seems like everyone is flocking to social media to market themselves. Don't get me wrong. If you use social media the "right way", you'll get tons of business. But with everyone doing it, you might want to add some low-tech marketing to your marketing strategies.

Lauren Comiteau, AdWeek says, "...smart brands are still conscious of the power of low-tech marketing in the overall mix. At a time of shrunken budgets and media clutter, many brands have discovered that sometimes the old-school ideas still work very well - even better, in some cases - because the public hasn't seen them used in a while."

This article is about low-tech (yes, even corny) marketing, using trinkets & premiums from the Oriental Trading Company catalog to get noticed (and talked about) beyond the social media clutter.

Here are 7 items I found, with suggested tag lines, costing less than 10 bucks!

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Foundation Marketing, Inc 2003-2012 all rights reserved.
 
 
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Karen Deis - Publisher