Written By: Karen Deis, Publisher
You’ve updated your website.
The web designer you hired is really cool and says the new site will double your business.
Then one day, the magic Internet button is “pressed” and your site is available to billions of viewers.
But, nothing happens!
No business. No Visitors.
Why?
Because your website may be costing you “closed loans” and you
don’t even know it.
This article is NOT about how to get clients to your website—it’s about how to keep them there once they visit your site.
Have you studied HOW a potential client will navigate and use your site in the first place?
What if you could be a little mouse (no pun intended) and literally look over their shoulder to watch which tabs they click, how long they stay on your page, even how long it takes to open the site in the first place? If it takes longer than 7 seconds to read your home page or find what they are looking for, you have lost a loan.
Here are 12 ways you can lose business because of your website.
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