With investment property and second homes making up 38% of all purchases last year, you are missing a chunk of the business if you are not letting everyone know that you can help them buy this type of real estate. Each article in this newsletter is designed to appeal to the majority of your clients; regardless of what area of the country you are located.
As always, there is space for you to write your own personal comments. Here are some suggestions on what to write:
Commentary about the market, the local real estate market, reasons to refinance
Personal note about your family, your vacation, charities you support
An article from an affinity partner (be sure it's news worthy and not a sales/marketing blurb)
Remember, the goal of a regular newsletter is to have people consider you as their "mortgage planner" and add value to their financial lives.
In this newsletter, you will find articles on:
8 Real Estate Investing Tips from the Real Estate Pros
"Grab & Go" Emergency Box
Understanding Lawyers Fees
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