Our on-going series called "Mortgage Marketing Minder" is a subscriber benefit that will not only provide you ideas on what to send your clients and RealtorsTM, but when to send it - because timing is everything.
Your "marketing calendar" will be published a month ahead to give you ample time to prepare your campaigns and implement on the dates suggested.
When marketing to clients, most loan originators would normally send something PATRIOTIC around the 4th of July.
We are recommending that you do the unexpected - and send something to your clients on FLAG DAY, June 14.
