Written By: Christine K. Clifford, CSP, CEO/President of Christine Clifford Enterprises and The Cancer Club. She speaks on sales, marketing, product development and the use of humor to get through life's adversities. She can be reached through MortgageSpeakersBureau.com, calling 715-426-3647 or emailing Karen@LoanOfficerTraining.com.
Think about the Lone Ranger.
Isn’t it significant that the person whose name suggests solitude was never without his partner? Tonto did things the Lone Ranger couldn’t, and knew things kemosabe didn’t. Together, each was better than either could be alone.
Everywhere we look, two heads are better than one. Mortgage banking is a forum where partnerships flower, where tips and hints can be shared, where advice and counsel are appreciated, and on and on.
I can name my mortgage banker: Hugh Gustafson, Burnet Home Loans, perhaps because I purchased my home two years ago. One month after I purchased my previous home, I couldn’t have told you who my loan officer was.
Why?
Because they weren’t memorable.
Hugh picked up that I collected rabbits. With over 3,000, I have the world’s largest collection, or they multiply as most suspect. After my closing, FedEx knocked. I love FedEx—Santa Claus in shorts. This delivery was Hugh’s gift: a rabbit for my new home.
Hugh hasn’t stayed memorable by just sending me a rabbit. He sends postcards, and calendars of our city’s major events. He emails and stays in touch. Hugh knows the value of relationships. It’s easier to keep an old one alive than to start a new one from scratch.
What are the parts of a great partnership?
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