Written By: Karen Deis
The government has not been kind to the mortgage industry lately! It fact, it seems like there is downright contempt—blaming you for all (and I mean all) the problems in the economy today.
While there are a lot of things outside your control - Fannie and Freddie updates, Reg Z revisions, and warehouse line issues — I could go on and on…
…But there are things you CAN control.
This article is about the customer service side of the business—and what can happen if you let these “silent killers” creep into your business. I don’t want to scare you, but I can assure you that if you don’t watch out for these symptoms, you might want to start looking for another career.
Dishonesty – it starts with a small lie…”sure, we’ll be able to close your loan on time—GUARANTEED!” Or the famous “no problem…” Now, more than ever, consumers are looking for loan officers who they can trust—and not just superficially, but IMPLICITLY! With the economy getting tighter, each financial decision has a huge impact and consumers need an ADVOCATE, and not just someone to tell them what they want to hear—especially if it’s a little white lie!
Lack of Professionalism – Every month, I pick up the phone and randomly call loan officers (throughout the country) that I find with a quick Google search. It still amazes me how unprofessional some of them have been. Your career will go down the tubes if you are guilty of any of these:
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