Written By: Karen Deis
Are you communicating to the home seller when processing a purchase transaction?
The National Association of RealtorsTM says only 60% of home sellers will use the same real estate agent to BUY their next home. The remaining 40% will use ANOTHER real estate agent.
With every purchase transaction, you usually have all the information you need to contact the seller of the property. Their name, address and phone number are provided - and it will be one of the easiest phone calls you will ever make.
We suggest that the minute you get the purchase agreement, you either call the seller on the telephone or send them a post card advising them that you are processing the loan for the BUYER of their property - and ask them if they are in need of a mortgage to purchase another home.
If they say they have already been pre-approved, tell them about your SECOND OPINION
(Is Second Place Really The First Loser?) program and ask their permission to send them some information
in the mail.
Follow up your telephone call with a postcard, which provides the following information:
Name of Home Buyer
Your Name
Name of your Processor
Name of your Closer
Name of the Title Company
...and contact information for each person - phone number and email address.
You'll be suprised by how many sellers end up doing their loans with you - just because of a simple phone call and follow-up postcard.
Copyright, 2004, www.LoanOfficerMagazine.com
