Your Picture Is Worth A Thousand Words (and Maybe a Life Long Cient)!

At the TURN ON YOUR MILLION DOLLAR BRAIN WORKSHOP III held recently in Delray Beach, Florida, one of the most popular sessions was the "Share and Tell" workshop where loan officers from throughout the country shared their best marketing ideas with each other. Then, each idea was "judged" and valuable prizes were awarded to the best, most creative idea.

Dave Kuiper, a SuperStar loan officer from Republic Bank in Holland, Michigan was awarded one of the top prizes. His idea was to give a "one-time use" camera to all of his clients who are building a new home. Giving away a disposable camera so clients can take pictures during the various phases of construction—is not a new idea! However, he has added a new twist! Before he gives the camera to a client, he takes a picture of himself and his team. When the client develops the film, a picture of Dave and his staff become part of the client’s photo memories.