Ten Things You Need to Know Before You Buy a Home. Bob Williamson has written a 12-page report that you can use to generate homebuyer leads and establish your credibility with buyers - not just as a mortgage lender, but also as a resource for learning how to negotiate the lowest possible price for the home they buy. The package includes:
Topics covered in the 12-page report include:
When you purchase the FREE REPORT (and bonus sample ad), it will be e-mailed to you so you can edit to include your name, company name, and contact information. Feel free to make any changes to the report (itself) as well.
If you would like read the published article associated with this product, click here.
Price (per item): $49.00
Quantity:
Financial Fitness Marketing System The system includes: An explanation of the "Financial Fitness Marketing System" A cover letter to your client (Word document for editing) Financial Fitness Form Questionnaire (Word document for editing) Copy of Article from LoanOfficerMagazine.com This unique marketing piece can be used to send to your clients at the end of the year or to new clients as an introductory piece establishing you as their mortgage doctor. The Financial Fitness Marketing System contents are emailed to you at the address you provide upon checkout. Your order confirmation will contain the links to download the materials. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $59.00 Quantity:
The system includes:
This unique marketing piece can be used to send to your clients at the end of the year or to new clients as an introductory piece establishing you as their mortgage doctor.
The Financial Fitness Marketing System contents are emailed to you at the address you provide upon checkout. Your order confirmation will contain the links to download the materials. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Price (per item): $59.00
Opt Out Postcard This product contains a print-ready copy of the postcard (two on one page). Simply add your name, phone number and print. Dave takes an 8 ½ x 11 sheet of paper—60# cardstock (bright pink) and copies it on his copy machine. He prints two post cards on one page and then cuts the page in half—two marketing pieces for the price of one. Postage for the postcard is a first-class stamp. The Opt-Out Postcard is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $29.00 Quantity:
This product contains a print-ready copy of the postcard (two on one page). Simply add your name, phone number and print. Dave takes an 8 ½ x 11 sheet of paper—60# cardstock (bright pink) and copies it on his copy machine. He prints two post cards on one page and then cuts the page in half—two marketing pieces for the price of one. Postage for the postcard is a first-class stamp.
The Opt-Out Postcard is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Price (per item): $29.00
Apartment Complex Marketing Kit This system includes an audio CD, disk and camera-ready copies showing you how to market to first-time home buyers using a series of postcards, free reports and scripts to get the customer to call you FIRST - you can be the referring source for your real estate agents who specialize in working with first-time home buyers. When you purchase this system, you will receive: How to obtain apartment complex addresses without spending a ton of money Sample postcards mailed twice per year to generate leads Sample renter's report (on CD so you may edit it) Sample call back scripts Audio CD explaining how to use the entire system Bonus - How to hold effective seminars - sample ads and audio CD $201 If you would like read the published article associated with this product, click here. Price (per item): $201.00 Quantity:
This system includes an audio CD, disk and camera-ready copies showing you how to market to first-time home buyers using a series of postcards, free reports and scripts to get the customer to call you FIRST - you can be the referring source for your real estate agents who specialize in working with first-time home buyers. When you purchase this system, you will receive:
$201
Price (per item): $201.00
Do-Not-Call Marketing Pieces This product contains the following materials: Copy of the "Newsletter" article (an explanation of why and who you should send the marketing pieces out to). E-mail notification to send to your clients, friends, family, affinity associates, etc. Post card information. Information for your Newsletter that explains the Do-Not-Call List to those you send your newsletter to, including frequently asked questions, and the process to get their numbers removed. The Do-Not-Call Marketing Pieces are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $49.00 Quantity:
This product contains the following materials:
The Do-Not-Call Marketing Pieces are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Strategies for Creating a WOW Experience CD This 70-minute audio CD called “The Ultimate Customer Experience: Strategies for Creating a WOW Experience” with Bill Hogarty, President of Olympic Funding, was recorded at the 2003 TURN ON YOUR MILLION DOLLAR BRAIN Workshop. Bill says that 96% of all loan officers don’t market to past clients—or if they do, it’s sporadic at best. 80 Percent of his business comes from past clients. Very little money is spent to generate leads—most of it is spent on clients AFTER the loan has closed. When you listen to his presentation, you will learn how he “touches” each client after the closing with post cards, email messages, letters from the heart and gifts—and how you can set up a “system” like his. Bill also discusses how to hire and work with assistants—once your customer database reaches a certain level. You can buy jeans at K-Mart or you can buy jeans at Nordstrom’s and have 2 very different buying experiences. Bill tells you how Olympic Funding took the Nordstrom’s approach to lead generation and how you can copy his success. If you would like read the published article associated with this product, click here. Price (per item): $105.00 Quantity:
This 70-minute audio CD called “The Ultimate Customer Experience: Strategies for Creating a WOW Experience” with Bill Hogarty, President of Olympic Funding, was recorded at the 2003 TURN ON YOUR MILLION DOLLAR BRAIN Workshop. Bill says that 96% of all loan officers don’t market to past clients—or if they do, it’s sporadic at best.
80 Percent of his business comes from past clients. Very little money is spent to generate leads—most of it is spent on clients AFTER the loan has closed. When you listen to his presentation, you will learn how he “touches” each client after the closing with post cards, email messages, letters from the heart and gifts—and how you can set up a “system” like his.
Bill also discusses how to hire and work with assistants—once your customer database reaches a certain level.
You can buy jeans at K-Mart or you can buy jeans at Nordstrom’s and have 2 very different buying experiences. Bill tells you how Olympic Funding took the Nordstrom’s approach to lead generation and how you can copy his success.
Price (per item): $105.00
Advertorials/Client Flyers 17 Advertorials by Danny Poulos This product includes 17 mortgage advertorials, in Word document format. They are ready for you to fill in your name, and contact information as well as include your photo. Several of the advertorials allow you to "quote" affinity partners within the marketing piece. In addition to the 17 advertorials, you will receive a marketing and instruction form describing the content, who you should market to and where you should advertise to get the biggest bang for your buck. You also receive the copyrights to reprint in your name! Advertorial Headlines and short description of content you will receive are: Newly single? Dealing with the Debt Dilemma (divorce issues) Hey...Your Mortgage...Fix It! (Problem with increasing rates on ARMs) To Escrow or Not to Escrow (Problem with including insurance in payment) It's Not Too Late...To Consolidate (Problems with increasing credit card payments & rates on HELOC's) No Closing Costs? Don't Believe the Hype. (Sells against the "no closing cost" loans) Internet Mortgage Deals! You can check-in, but you can't check out! (How your name gets sold as a lead 35 times) Mortgaging for Wealth (Using equity as a financial planning tool) Disaster Preparations for Your Mortgage (Using equity as a financial planning tool) Exotic Mortgage...Pros and Con Men (Problems with unique mortgage programs) The 1% Mortgage...Available by Prescription Only! (Option Arm not for everyone) Secrets of Credit Scoring Revealed (Answers typical questions about credit scoring) Mortgage Trolling: Don't Get Caught (Warns against deals too good to be true) "Turbo Loan" Reaches the U.S. Mortgage Market (Explains why to avoid expensive software systems to prepay your mortgage) Don't Rush into a Reverse Mortgage (Why clients need to check out all options if considering reverse mortgages) Mind Your Mortgage: The Biweekly Rip-off (Details why biweekly payments are not as good as advertised. Detailed example included) Borrowers Beware: Mind Your Mortgage (Why clients need a yearly review of their mortgage and finances) Mortgage Hunting Season Open (Talks about ARM payments increasing and to stay away from high-pressue loan officers trying to get you to refi with their company) The Advertorials are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $119.00 Quantity:
17 Advertorials by Danny Poulos
This product includes 17 mortgage advertorials, in Word document format. They are ready for you to fill in your name, and contact information as well as include your photo. Several of the advertorials allow you to "quote" affinity partners within the marketing piece.
In addition to the 17 advertorials, you will receive a marketing and instruction form describing the content, who you should market to and where you should advertise to get the biggest bang for your buck.
You also receive the copyrights to reprint in your name!
Advertorial Headlines and short description of content you will receive are:
The Advertorials are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Price (per item): $119.00
E-Mail Marketing System For First-Time Homebuyers By: Chip Cummings, Automatically answer many of the typical questions first-time homebuyers have--by using email and an auto-responder system. Have clients consider you as a "helpful" professional as opposed to a "pushy" loan officer. This system includes: 1. Copy of Article Instructions on how to use auto-response messages 2. How to use "Pop-Up's" with your website 3. 7 Email reports answering first-time homebuyer questions about qualifying, credit, closing costs, mortgage program options, working with Realtors® or FSBO and locking in your interest rate. 4. Recommendation of auto-responder systems you can use. When you order this system, it will be emailed to you. This product is emailed to you at the address you provide upon checkout. This product will be emailed to you from Chip Cummings. If you haven't received the order within 48 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $49.00 Quantity:
Automatically answer many of the typical questions first-time homebuyers have--by using email and an auto-responder system. Have clients consider you as a "helpful" professional as opposed to a "pushy" loan officer.
This system includes:
1. Copy of Article Instructions on how to use auto-response messages 2. How to use "Pop-Up's" with your website 3. 7 Email reports answering first-time homebuyer questions about qualifying, credit, closing costs, mortgage program options, working with Realtors® or FSBO and locking in your interest rate. 4. Recommendation of auto-responder systems you can use.
When you order this system, it will be emailed to you.
This product is emailed to you at the address you provide upon checkout. This product will be emailed to you from Chip Cummings. If you haven't received the order within 48 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Net-Worth Client Campaign System The NET-WORTH CLIENT CAMPAIGN is an on-going marketing system designed to keep you in touch with our clients on an annual basis. Not only that, it allows you to include your preferred real estate agents when you use this unique campaign. Only 17% of households actually know their net worth - simply because they don't have access to the forms or the tools needed to determine their net worth. When you purchase this system, you will receive: Copy of the article explaining how to implement and use the system. A sample client marketing letter explaining the value of knowing their net worth year after year. (This is in word document format - where you can add your name, logo, and picture.) Net Worth Worksheet. Coupon for Free Market Analysis. (This coupon can be customized to include your picture, logo, contact information and personalize with your client's name.) The Net-Worth Client Campaign system is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the materials. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $79.00 Quantity:
The NET-WORTH CLIENT CAMPAIGN is an on-going marketing system designed to keep you in touch with our clients on an annual basis. Not only that, it allows you to include your preferred real estate agents when you use this unique campaign.
Only 17% of households actually know their net worth - simply because they don't have access to the forms or the tools needed to determine their net worth.
When you purchase this system, you will receive:
The Net-Worth Client Campaign system is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the materials. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Price (per item): $79.00
English and Spanish version of a Free Report People are concerned about how much money they will need to allocate from their paycheck for a house payment. This article includes an ad that attracts 1st time homebuyers and renters; a renter's free report you can download and use (7 pages) and an easy system to generate leads from this huge, niche market. Best of all, this product contains not only the English version of the free report, but a translated, Spanish version of the free report as well. The Free Reports are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $49.95 Quantity:
People are concerned about how much money they will need to allocate from their paycheck for a house payment. This article includes an ad that attracts 1st time homebuyers and renters; a renter's free report you can download and use (7 pages) and an easy system to generate leads from this huge, niche market.
Best of all, this product contains not only the English version of the free report, but a translated, Spanish version of the free report as well.
The Free Reports are emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Price (per item): $49.95
Page 5 of the 1003 This product contains a ready-to-use copy of PAGE 5 of the 1003 in Word document format. You might be saying to yourself, "What is Page 5 of the 1003?" According to Tim Braheem, he and his clients complete a "questionnaire" that he calls PAGE 5 OF THE LOAN APPLICATION. This powerful tool has shifted his business from GOOD to GREAT! Page 5 of the 1003 is emailed to you at the address you provide upon checkout. Your order confirmation will contain the links to download the materials. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $29.00 Quantity:
This product contains a ready-to-use copy of PAGE 5 of the 1003 in Word document format.
You might be saying to yourself, "What is Page 5 of the 1003?" According to Tim Braheem, he and his clients complete a "questionnaire" that he calls PAGE 5 OF THE LOAN APPLICATION. This powerful tool has shifted his business from GOOD to GREAT!
Page 5 of the 1003 is emailed to you at the address you provide upon checkout. Your order confirmation will contain the links to download the materials. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
After-Tax Interest Rate/Payment Chart What do you say when someone asks what are your interest rates? Why not show them the "net-effective interest rate and payment" instead? Copy of the article explaining the net effective payment concept. Includes 8 1/2 ways to use it in marketing to clients, real estate agents, builders and affinity partners. After-Tax Interest Rate & Payment Chart for Married - Filing Jointly returns. Rates range from 5% to 9%. After-Tax Interest Rate & Payment Chart for Single Filing returns. Rates range from 5% to 9%. This product is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $49.00 Quantity:
What do you say when someone asks what are your interest rates? Why not show them the "net-effective interest rate and payment" instead?
This product is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Page E of the 1003 Have you have ever heard of the Page 5 of the 1003? Of course you have. Now, I propose that loan officers have a Page E (for EXPECTATIONS) of the 1003. It’s a list of questions to ask your clients prior to completing the 1003 so not only you know what they expect of you—but what you expect of them. With this product, you will receive the "Page E of the 1003" which has 17 very specific questions for you to ask clients even before you begin the loan process. You may even wish to consider asking some of the questions on PAGE E of the 1003 over the telephone, prior to them making an appointment. This could eliminate their frustration with their ability to find a lender because I will bet you that no other lender will take the time to ask them the “expectation” questions. Page E of the 1003 is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $29.00 Quantity:
Have you have ever heard of the Page 5 of the 1003? Of course you have. Now, I propose that loan officers have a Page E (for EXPECTATIONS) of the 1003. It’s a list of questions to ask your clients prior to completing the 1003 so not only you know what they expect of you—but what you expect of them.
With this product, you will receive the "Page E of the 1003" which has 17 very specific questions for you to ask clients even before you begin the loan process.
You may even wish to consider asking some of the questions on PAGE E of the 1003 over the telephone, prior to them making an appointment. This could eliminate their frustration with their ability to find a lender because I will bet you that no other lender will take the time to ask them the “expectation” questions.
Page E of the 1003 is emailed to you at the address you provide upon checkout. Your order confirmation will contain the link to download the material. If you haven't received your order confirmation containing the link within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
Realtor™ Agent Referral Program Realtor™ Agent Referral Program, by Mike Moffitt, The Mortgage Resource Group. You will receive an email with the following documents to start you own Realtor™ Referral Program. 1. Copy of Mike's Article (an explanation of the program) 2. "Explanation" of the referral program (that the real estate agent signs) 3. Buyer Referral Contract (that the real estate agent signs) 4. "This Client is Ready" Form ( The buyer gives to real estate agent which show different financing options, source of down payment, details the agent should know about the client, etc) 5. Buyer's Home Preference Checklist (Type of home and area buyers are looking for) 6. Buyer's Satisfaction Survey (used to "grade" real estate agent's performance) 7. Consultation Worksheet If you would like read the published article associated with this product, click here. Price (per item): $69.00 Quantity:
1. Copy of Mike's Article (an explanation of the program)
2. "Explanation" of the referral program (that the real estate agent signs)
3. Buyer Referral Contract (that the real estate agent signs)
4. "This Client is Ready" Form ( The buyer gives to real estate agent which show different financing options, source of down payment, details the agent should know about the client, etc)
5. Buyer's Home Preference Checklist (Type of home and area buyers are looking for)
6. Buyer's Satisfaction Survey (used to "grade" real estate agent's performance)
7. Consultation Worksheet
Price (per item): $69.00
Corporate Benefit Marketing Kit Includes: 1. Audio CD (Explaining how to set up your system) 2. Copy of letters to corporate accounts 3. Sample presentation you would make once you secure an appointment 4. Copy of brochures and posters 5. Follow Up Letters 6. Bonus - How to Hold Effective Seminars - sample ads and CD Price: $201 If you would like read the published article associated with this product, click here. Price (per item): $201.00 Quantity:
Marketing to Divorce Attorneys - Marketing System This marketing system includes: Brochure entitled "Mortgage Solutions for Separated & Divorced Individuals". Articles to send to divorcing clients and attorneys. When a Marriage Ends, Tax Planning Doesn't. (Copy of an article from the Washington Post and written by Benny L. Kass) When a Marriage Ends - What Happens to the House & Mortgage? (Written by Craig Strent) 3 Letters to solicit divorcing client referrals. Schedule of when to mail each piece. Copy of the article that corresponds to the product, "Working the Divorce Attorney Angle - Interview with Craig Strent". The Marketing to Divorce Attorneys system is emailed to you (in Word document format) at the address you provide upon checkout. Your order confirmation will contain the link to download the material.. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions. If you would like read the published article associated with this product, click here. Price (per item): $69.00 Quantity:
This marketing system includes:
The Marketing to Divorce Attorneys system is emailed to you (in Word document format) at the address you provide upon checkout. Your order confirmation will contain the link to download the material.. If you haven't received your order confirmation containing the links within 24 hours, please check your spam folder. Call 1-800-535-3343 with any questions.
