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Realtor® Done4U Article: How to Manage Your Online Reputation – 9 Ways to Deal with Negative Comments on the Internet!

Your friend calls you and says, “Hey, did you know that somebody said something bad about you online?” And just as you thought you were the best thing since sliced bread! What a way to ruin your day—or year! Nobody’s perfect.  But with social media, blogs, forums and articles posted in the millions each day, you need—no, it’s critical—to monitor your online reputation. Here are a couple of tips on how to stay on top of what people are saying about you—and 9 things you can do to protect your online…

How to Give Leads to Real Estate Agents Using FSBO Marketing Strategies

Let me start with the elephant in the room. You might be saying to yourself, “If I market to FSBO sellers, my real estate agents are going to hate me because I’m marketing to a potential listing.  They are going to hate me because I’m educating sellers on how to sell their own home.” NOTHING COULD BE FURTHER FROM THE TRUTH HERE. What you are really doing is identifying sellers who were NOT considering listing their home in the first place, and EDUCATING them on how hard it is to sell their own home and WHY they…

Client Done4U Article: Tweak Your Withholding Taxes – Filing a New W-4 Form with Your Employer

Remember filling out a W-4 form when you were first hired?  It’s the form that determines how much money your employer withholds from your paycheck to pay federal and state taxes—based upon the number of “allowances” that you claimed. But have you checked to see if it’s still applicable?  Consider adjusting your W-4 form if the following applies: You owed the IRS money – You may want to have more money withheld from your paycheck. In fact, if you owed too much, the IRS can assess you and add a penalty for not…

Are You Teaching People How to Be Financially Responsible?

As a mortgage professional, I’m sure you’ve seen your share of people who are trying to qualify for a home, but their finances, credit, job history are a total disaster. Sure, some of the financial problems are a result of extenuating circumstances – but I believe that most of the issues could have been prevented if people were educated (earlier in life) about career and education choices.  About budgets. About credit and debit cards.  About savings. About credit. So, have you thought about teaching future generations…

Top 10 LoanOfficerMagazine.com Articles of 2019

Every year, we review the top articles that received the most reads and/or comments from subscribers. Here are the top ten for 2019 with links to each article. Subscribers can access all content! Non-subscribers, check out our Quarterly and Annual online subscription options here! Facebook Posts to Engage with Real Estate Agents What You Will Learn: Facebook posts targeting real estate agents Copy and paste posts Reasons for posting/commenting 18 Issues to Watch Out For when Negotiating Your

Realtor® Done4U Article: How to Get Leads by Holding a Housewarming Party

Have you considered holding a housewarming party for clients who recently purchased a home using your services?  I wanted to give you a few tips on how to create a housewarming party and how to get leads using this marketing strategy. Include a “housewarming” party as one of the services you provide when reviewing your buyer’s agent contract. Provide a short explanation of what is involved. Contact the buyer(s) about 30 to 45 days after the closing and coordinate a date for the party. Ask for names, phone

7 Ways to Supersize Your Email Signature

What you will learn:Why your email signature is part of your marketing strategy How to get people engaged using links Unique ways to upgrade your email signature An email signature can be as simple as your name and phone number, or it can be as elaborate as mini-resume! But, what most loan officers fail to realize is that their email signature is another piece of the marketing puzzle—one more way to be unique and different from your competitors. I’d like to share with you 7 things that will make your…

10 Ways to Detox Your Business and Your Life

What you will learn:Why detoxing your business can lead to more closed loans 10 ways to detox your career Are you feeling lethargic? Are you feeling that you are not making any progress?  Stressed out to the max? The word detoxing originally meant “the process to clean your body of toxins”.  Don’t get me wrong, there are definitely ups and downs in this crazy mortgage business, but there may be a way to detox your business, and I wanted to share 10 ways for doing it. Get Up Early – As a Loan Officer there…

Client Done4U Article: Why You Should Avoid Paying These Bills Using Your Autopay Account

Paying your installment loans, your mortgage and car payment via auto-pay is a simple way to make sure that the critical bills get paid every month.  It helps you avoid late fees.  The payments are secure.  It helps reduce paper invoices. But before you AUTO-PAY all of your bills, there are some that may not make sense to streamline. First of all, use the automatic payment option only if you are positive that you will have enough money in the account to pay that bill on the due date.  Otherwise, you may have…

Realtor® Done4U Article: How to Respond to Common Real Estate Buying Objections

Realtor® Done-4-U article Ways to use the content: Email Marketing – Email using your own database list Copy and Paste and add to your company’s CRM Subscribe to www.MyOwnEmailMarketing.com and automatically have it emailed for you Post article on your social media pages (FB, LinkedIn, Instagram, Blog, Website Copy and paste royalty-free photo included above Use as a video script New Realtor® Done-4-U article title:  How to Respond to Common Real Estate Buying Objections One of the top real