Top 9 Sales & Marketing Strategies from 2018 Issues from LO Magazine

What you will learn:

  • Top Most-Read Mortgage Sales & Marketing Strategies
  • Short Description on how they help increase your business

What you will learn:

  • Top Most-Read Mortgage Sales & Marketing Strategies
  • Short Description on how they help increase your business

It’s that time of year where we post the Top 9, most widely read, mortgage sales and marketing articles from 2018.

Just in case you missed them – or want to review again and include in your 2019 business plan – they are listed below in no particular order.

If you are not a subscriber, you’ll need to subscribe before you can view the complete articles (and downloads) below.

Here’s a link to subscribe and access not only these articles, but the Done4U Client and Done4U Realtor content to email, or use as social media posts, blog posts and video scripts.


Subscribers, make sure to LOGIN to your subscription first, so you can click through tot he full articles (and downloads) below!

Annual Real Estate Review:  How to Reconnect with Past Clients and Real Estate Agents. 

  • Step-by-step system to keep your past clients updated on the value of their homes.  Realtor provides the CMA, and you keep in touch on the anniversary day of their loan closing.

How to Target RE Agents with a Lumpy Mail Campaign

  • Do you have agents you’d like to meet, but won’t give you the time of day?  Systematically sending something “lumpy” in the mail will get your envelope opened and hopefully set up a face-to-face meeting.

What’s the Most Unusual Mortgage Question Anyone Has Asked You?

  • I took a Facebook poll.  Read 45 questions that mortgage loan officers have been asked.  It will make you laugh and cry!

How to Get Employers to Endorse You as Their Preferred Mortgage Lender

  • This is the system I used for over 10 years.  44 companies and 36,000 employees got my marketing pieces annually.  Consider adding this to your 2019 business plan.

How to Create a New Construction Boot Camp for Real Estate Agents

  • Most agents don’t have a clue about how a home is built.  This is a great way to get your foot in the door with builders, by introducing them to your real estate agents.  Read the complete course outline.

How Much Money Goes into the Economy When a Home Is Sold?

  • People don’t realize how much money is added to the economy when a home is sold.  This article includes an example and a blank form that you can use in sales meetings.

28 Things to Do When You Change Mortgage Companies

  • Here’s a list of things to do to make sure you cover all the bases if you ever change mortgage companies.

9 Facebook Posts Guaranteed to Generate Leads from Consumers

  • This is a list of questions to post on your FB pages not only to get friends, family and past clients to respond, but also to provide tips on how these posts turn into leads.

Realtor Facebook Posts Guaranteed to Get the Conversation Going

  • Target real estate agents with these 7 FB posts and read tips on how these posts get the conversations going online.

Copyright ® LoanOfficerMagazine.com